Klaviyo is my Email Marketing Platform of Choice

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Klaviyo is my email marketing platform of choice due to its strong data gathering and analytics. Each customer has a profile with a full history of interactions with emails, any activity on the website and a CLV prediction. This enables automated and targeted email "flows" - chains of emails that are sent based on a customer's actions. For example, if they order a drill they would be sent warranty information, then a guide on using the tool, then a promotion upselling drill bit sets.
ecommerce conversion science

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